Jlynn Chen is the Founder & CEO of The Powder Shampoo Pte Ltd, a pioneering brand offering waterless, plastic-free hair and body care. She began her entrepreneurial journey in 2003, building ventures rooted in the beauty industry, with a strong focus on branding and product innovation. In 2022, she launched The Powder Shampoo to challenge the norms of liquid-based personal care through eco-innovation and circular packaging. Today, the brand is sold in over 50 countries, supported by 9 global warehouses, and continues to champion clean, conscious living for a better planet.
